Post by account_disabled on Oct 21, 2023 3:55:45 GMT -8
Since its first edition, in 2018, Link has aimed to bring to light important discussions about the universe of diversity and inclusion. In its first edition, Link brought big names in the market to the Google Campus Brasil headquarters to discuss digital accessibility. “ At the time, it was new to say that company websites were not accessible to people with disabilities. Few cared. And it was our duty to shed light on this urgent topic ”, comments Ronaldo Tenório , CEO of Hand Talk .
Digital accessibility scenario in Brazil
Today, less than 1% of Brazilian websites are considered accessible, even with the 2019 IBGE survey, which reported that 8.4% of the Brazilian population has some type of disability (visual, hearing, motor or cognitive). Barriers such as the absence of screen readers, text translators for Libras , and many others, mean that the internet is practically offline for this portion of the population. But it is worth highlighting that accessibility not only favors people with disabilities, but also provides benefits for the entire population . It is in this scenario that Link emerges, with the aim of collaborating with a fairer and more inclusive world, fostering spaces for discussion about digital accessibility in organizations and across the planet.
Since 2018, a lot has changed, especially in the last year. With the new coronavirus pandemic, many brands began to look inward and understand the importance of diversity and inclusion so as not to be stuck in time. Therefore, in 2020, we opened the range of content and launched another goal: to be the largest online diversity and digital inclusion event in Brazil. With flying colors, we closed Link 2020 with more than 20 thousand views, tripling what we had achieved in 2019.
Why talk about the future of accessibility
When we started planning Link 2021 , we got into a big Brother cell phone list discussion: talking about diversity and inclusion in companies was no longer new. Professionals from all areas of knowledge are already focusing on the agenda and moving, but few do the basics and those who do want to take the next step. Therefore, we saw that it was time to put our efforts into tomorrow.
The Link 2021 schedule
With the concept of “Building a more accessible tomorrow today”, Link 2021 was divided into 4 days of event, with different content tracks for technology, communication and marketing, people management, diversity and inclusion professionals, as well as students and enthusiasts of the cause.
Technology Trail: A new way of thinking about the technologies of tomorrow
To start the 4-day event, the first trail on August 9th will bring the technology agenda to the table. Link will open the curtains at 3pm for a keynote from Sam Sepah , Product and Accessibility Manager at Google . Known as an expert in defending the rights of underrepresented workers, especially the deaf and hard of hearing population, Sam will talk about MediaPipe, an Artificial Intelligence platform for signal recognition.
After the keynote, we will have a panel with Beatriz Lonskis , UX Designer at ThoughtWorks , Malu Dini , Accessibility Specialist at Itaú and Lívia Gabos , Accessibility Product Owner at Hand Talk , to talk about Careers in user experience for deaf people. At 4:50 pm, we will welcome Fernando Fernandes , also a UX Designer at ThoughtWorks , who will bring tips on accessibility for digital games. Ailton Felix, Data Scientist at Hand Talk , will show what's behind Hugo and Maya, talking about how our Artificial Intelligence for sign language works. Adriana Quintas , Human Resources and D&I Leader at General Motors, will open the discussion on assistive technologies for the automotive industry. And at the end of the day, we will have Lia Carrari , Product Manager, Search and Accessibility at Google , who will talk about what's new in accessibility in Google tools.
Digital accessibility scenario in Brazil
Today, less than 1% of Brazilian websites are considered accessible, even with the 2019 IBGE survey, which reported that 8.4% of the Brazilian population has some type of disability (visual, hearing, motor or cognitive). Barriers such as the absence of screen readers, text translators for Libras , and many others, mean that the internet is practically offline for this portion of the population. But it is worth highlighting that accessibility not only favors people with disabilities, but also provides benefits for the entire population . It is in this scenario that Link emerges, with the aim of collaborating with a fairer and more inclusive world, fostering spaces for discussion about digital accessibility in organizations and across the planet.
Since 2018, a lot has changed, especially in the last year. With the new coronavirus pandemic, many brands began to look inward and understand the importance of diversity and inclusion so as not to be stuck in time. Therefore, in 2020, we opened the range of content and launched another goal: to be the largest online diversity and digital inclusion event in Brazil. With flying colors, we closed Link 2020 with more than 20 thousand views, tripling what we had achieved in 2019.
Why talk about the future of accessibility
When we started planning Link 2021 , we got into a big Brother cell phone list discussion: talking about diversity and inclusion in companies was no longer new. Professionals from all areas of knowledge are already focusing on the agenda and moving, but few do the basics and those who do want to take the next step. Therefore, we saw that it was time to put our efforts into tomorrow.
The Link 2021 schedule
With the concept of “Building a more accessible tomorrow today”, Link 2021 was divided into 4 days of event, with different content tracks for technology, communication and marketing, people management, diversity and inclusion professionals, as well as students and enthusiasts of the cause.
Technology Trail: A new way of thinking about the technologies of tomorrow
To start the 4-day event, the first trail on August 9th will bring the technology agenda to the table. Link will open the curtains at 3pm for a keynote from Sam Sepah , Product and Accessibility Manager at Google . Known as an expert in defending the rights of underrepresented workers, especially the deaf and hard of hearing population, Sam will talk about MediaPipe, an Artificial Intelligence platform for signal recognition.
After the keynote, we will have a panel with Beatriz Lonskis , UX Designer at ThoughtWorks , Malu Dini , Accessibility Specialist at Itaú and Lívia Gabos , Accessibility Product Owner at Hand Talk , to talk about Careers in user experience for deaf people. At 4:50 pm, we will welcome Fernando Fernandes , also a UX Designer at ThoughtWorks , who will bring tips on accessibility for digital games. Ailton Felix, Data Scientist at Hand Talk , will show what's behind Hugo and Maya, talking about how our Artificial Intelligence for sign language works. Adriana Quintas , Human Resources and D&I Leader at General Motors, will open the discussion on assistive technologies for the automotive industry. And at the end of the day, we will have Lia Carrari , Product Manager, Search and Accessibility at Google , who will talk about what's new in accessibility in Google tools.